The Premise
Most technology enablement programs are front-loaded: heavy launch, strong first-month completion, then silence. The completion number looks excellent and nothing changes in how people work.
This calendar spends deliberately less on launch and more on months three through nine, where habit either forms or does not. The Champion network exists because central teams cannot sustain that attention across 30+ business units — distributed peer coaching can.
The Year
Q1 · Establish
Establish
Pilot cohort, prerequisite path live, license gating switched on, baseline capture.
Prerequisite path · Pilot cohort · Baseline survey
Q2 · Distribute
Distribute
Champion network recruited and certified. Monthly cross-departmental forums begin. Role-specific job aids released.
Champion certification · Monthly forum · Role job aids
Q3 · Normalise
Normalise
Use-case library built from what Champions are actually doing. Manager-facing enablement — the biggest adoption blocker.
Use-case library · Manager enablement · Department agents
Q4 · Embed
Embed
Creative challenge and organization-wide activation. Governance review. Roadmap for the following year.
AI challenge · Governance review · Year-two roadmap
What Each Quarter Has to Prove
| Quarter | Question it answers | Evidence produced |
|---|---|---|
| Q1 · Establish | Can people get access safely and quickly? | Prerequisite completion rate; time from enrolment to provisioned license |
| Q2 · Distribute | Does support scale without a central team? | Champions certified; business-unit coverage; forum participation |
| Q3 · Normalise | Are people using it on real work? | Use-case library growth; manager-reported application |
| Q4 · Embed | Has the culture moved, not just the metric? | Voluntary participation in the challenge; governance findings |
Design Notes
- Manager enablement sits in Q3 by hard-won correction — manager skepticism was the single largest adoption blocker, and it should have been Q1
- The creative challenge is placed at the end deliberately: it works as a celebration of capability, not as an introduction to an unfamiliar tool
- Governance review is scheduled, not triggered — a standing review is what keeps a pilot exemption from quietly becoming permanent
Sanitized recreation. Organization-specific dates, named stakeholders, and internal system references have been removed.